Client
Running Times
Project
Art Direction & Editorial Design
DELIVERABLES & SERVICES
Art Direction
Editorial Design
Illustration
Production
Art Direction
Editorial Design
Illustration
Production
Running Times was a niche publication aimed at the more dedicated runner. Through a complete overhaul and modernization of the magazine — from the layouts to the nameplate — Running Times was able to increase its circulation and advertising revenue, and dramatically improved its brand reception to complement its sister publication, Runner's World.
In 2016, after 38 years of publication and with a circulation of about 122,500, Rodale Publishing decided to absorb Running Times into the much larger Runner's World. This enabled Runner's World, which already serves runners of all ages and abilities, to broaden its ambitions, connect with runners in new ways, and cover the sport more deeply.
2007